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By product Pricing Lecture Notes with Definitions PDF Download

Study By product Pricing lecture notes PDF with marketing definitions and explanation to study “What is By-product Pricing?”. Study by product pricing explanation with marketing terms to review marketing course for online MBA programs.

By product Pricing Definition:

  • Setting a price for by-products to make the main product's price more competitive.

    Principles of Marketing by Philip T. Kotler, Gary Armstrong



By product Pricing Notes:

By product pricing is a strategy in which by product of a process are sold separately at a certain price, in order to get more profit form the existing product manufactured in the company. However, by product is a material which is derived from the main product as a result of producing another material.

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