What is Convenience Store in Marketing? PDF Book

Learn Convenience Store definition in marketing with explanation to study “What is Convenience Store”. Study convenience store explanation with marketing terms to review marketing course for online MBA programs.

Convenience Store Definition

  • A small store, located near a residential area, that is open long hours seven days a week and carries a limited line of highturnover convenience goods.

    Principles of Marketing by Philip T. Kotler, Gary Armstrong



Convenience Store Explanation

It is a small store that contains stock of everyday items for consumers. It includes day to day usage products, for example, shampoos, confectionary, utensils, snack foods, drinks, books, newspaper, and other drugs. Convenience store usually charge high prices compared to any conventional store or market. It usually has long shopping hours.

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