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Cost plus Pricing (markup pricing) Definition and Explanation PDF Download

Learn Cost plus Pricing (markup pricing) definition in marketing with explanation to study “What is Cost-plus Pricing (markup pricing)”. Study cost plus pricing (markup pricing) explanation with marketing terms to review marketing course for online MBA programs.

Cost plus Pricing (markup pricing) Definition:

Cost plus Pricing (markup pricing) Explanation:

Cost plus pricing is one of the pricing strategy usually describes by the companies in order to determine product price by adding a particular amount of markup to a product's unit cost. There are certain techniques to calculate cost plus pricing, this pricing strategy includes direct material cost, and direct labor cost of a product.

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