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What is Demand Curve in Marketing? PDF Download

Learn Demand Curve definition in marketing with explanation to study “What is Demand Curve”. Study demand curve explanation with marketing terms to review marketing course for online MBA programs.

Demand Curve Definition

  • A curve that shows the number of units the market will buy in a given time period, at different prices that might be charged.

    Principles of Marketing by Philip T. Kotler, Gary Armstrong



Demand Curve Explanation

Demand curve refers to the graphical representation of the relationship between the price of a commodity, and the ratio of consumers who are actually willing to purchase the product at any available price in the market. According to the market researchers, demand of the product is usually created by the companies for their potential customers.

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