As an Amazon Associate I earn from qualifying purchases.

Geographic Segmentation Definition and Explanation PDF Download

Learn Geographic Segmentation definition in marketing with explanation to study “What is Geographic Segmentation”. Study geographic segmentation explanation with marketing terms to review marketing course for online MBA programs.

Geographic Segmentation Definition:

  • Dividing a market into different geographical units, such as nations, states, regions, counties, cities, or even neighborhoods.

    Principles of Marketing by Philip T. Kotler, Gary Armstrong



Geographic Segmentation Explanation:

Geographic division is the point at which a business separates its market based on geology. There are a few different ways that a market can be geologically divided. You can separate your market by land regions, for example, by city, area, state, district, (similar to the West Coast), nation, or universal locale, (similar to Asia). You can likewise partition the market into rustic, rural, and urban market fragments. Furthermore, you can portion a market by atmosphere or all out populace in every region. It's a compelling methodology for organizations with huge national or global markets in light of the fact that various shoppers in various locales have various needs, needs, and social attributes that can be explicitly focused on.

Keep Learning Marketing Explanations

What is Business Database?

Business database is a collection of official information at one place. It can be used in different organizations; multinational organizations ...

What is Economic Environment?

An economic environment refers to those economic conditions which directly affect companies. Businesses, all over the world, whether national or ...

What is Spam?

Spamming is the utilization of informing frameworks to send a spontaneous message (spam), particularly publicizing, just as sending messages more ...

What is Brand Personality?

It is a framework that enables a company form as people can feel about the product or services. Brand personality ...

What is Service Retailer?

The Service-Profit Chain is a hypothesis and plan of action advanced by a gathering of analysts from Harvard University in ...

What is Shopping Goods?

Shopping merchandise are those buyer products which the client all the while or choice and buy naturally looks at on ...