What is Assurance in Total Quality Management? PDF | Download eBooks

Learn Assurance definition in total quality management with explanation to study “What is Assurance”. Study assurance explanation with TQM terms to review total quality management course for online MBA programs.

Assurance Definition

Assurance Explanation

Assurance is a service quality dimension that involves ability of an employee or service provider to instil confidence in the customers through his/her work. While providing service, it is important to understand the mind set of customers. The customers usually select those providers who they trust. To provide a high quality service, it is important to gain the confidence and trust of customers. For example, a person would select a barber with whom his experience was good in past. He would never go to someone who is either not expert in his work or has given him a bad haircut previously.

Keep Learning TQM Explanations

What is Conformance?

Out of all the product quality dimensions, conformance is the most traditional one. For a product, certain numerical dimensions are ...

What is SERVQUAL?

SERVQUAL is basically a survey done by an organization to gather information regarding customers' needs and preferences. The approach can ...

What is Kano Quality Design Model?

Relationship between quality and design was developed by Professor Noriaki Kano. The model highlighting this relation, called Kano model, shows ...

What is Quality Assurance?

It is important to assure if the products manufactured or services offered comply with the quality standards. The best way ...

What is Attribute Control Charts?

Statistical process control is a technique of quality improvement and control. One of the tools used in this technique is ...

What is Over The-Wall Syndrome?

In traditional way of manufacturing, there existed a hierarchy within the organization for design and production functions. Typically, a product ...